@MsR I think it’s because you’ve included the bullet point in the link. Take the 1. (or 5.) out of the [ ] brackets, and pop it at the start of the line. 
Try copying&pasting this:
1. [Desire](https://www.lovehoney.co.uk/product.cfm?p=36366)
2. [Fifty Shades Freed](https://www.lovehoney.co.uk/product.cfm?p=37387) (discontinued)
3. [Tango](https://www.lovehoney.co.uk/product.cfm?p=30320)
4. [Mantric](https://www.lovehoney.co.uk/product.cfm?p=39046)
5. [Tracey Cox Soft Feel](https://www.lovehoney.co.uk/product.cfm?p=40926)