Men who like wearing lingerie - I wanna hear from you!

@Mel3 You would think that would be the case, but whether it translates to enough volume to justify stocking a line is a bit of an unknown I guess. Still, perhaps it would be good to trial a few items, and promote them, test & measure the results, but that’s up to LH.
The other thing to remember is that feedback from members of the forum (who are of a more open minded and accepting demographic) may not translate as well to open market sales.

To illustrate by way of example, last night I had a look at the site for a nice bra that might suit my shape and feel good. I ended up choosing the Lovehoney Flirty Underwired Plunge Bra Black (worn by my favourite LH model) and also ordered the matching Lovehoney Flirty Black Lace Shorts to go with it. Prior to selecting the bra, I read quite a few of the massive number of reviews, and out of the 24 pages of reviews, there was only 1 (possibly a second) review from a male (and it was a good review). So, it got me thinking as to how I would write a review, and whether female readers of the reviews (for a product normally purchased by women) would want to read reviews for the product from men, and whether that would detract in any way. I’m probably overthinking, but I hope you get the general idea of what I’m saying.